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Schedule a Complimentary Discovery Call
We look forward to learning more about your project and providing you with a proposal for services.
Our Process in 3 Simple Steps
But it’s so much more than this! Let’s schedule a call and discuss!
Discovery
We take time to understand your business goals and target audience to develop customized solutions that align with your needs.
Design & Development
Our team creates visually stunning designs and builds robust websites tailored to drive growth and user engagement.
SEO Optimization
We implement SEO best practices to ensure your site is easily discoverable, fast, and fully optimized for search engines.
SEO Process Overview
SEO Strategy
- Keyword Strategy: Target high-intent and long-tail keywords; balance branded and non-branded terms
- Competitive Analysis: Benchmark keyword performance against similar institutions or competitors
Technical SEO
- Conduct full-site SEO audits (pre- and post-implementation)
- Optimize for mobile-first indexing and Core Web Vitals
- Ensure secure and crawlable infrastructure (SSL, HTTPS, robots.txt, sitemaps)
- Implement canonical tags and manage redirects (301s, 404 handling)
- Manage crawl budget by de-indexing unnecessary pages
- Add structured data (schema markup for courses, FAQs, events, etc.)
- Support for multilingual and international SEO if needed
On-Page Optimization
- Align content with keyword intent and optimal keyword placement
- Use proper content hierarchy (H1, H2, H3) and clean URL structures
- Build a clear internal linking strategy across content clusters
- Use SEO-friendly anchor text and optimize metadata for CTR
Local SEO (if applicable)
- Ensure NAP consistency and submit to local business directories
- Optimize Google Business Profile (GBP) and post updates regularly
- Create localized content and individual campus/location pages
- Build partnerships and earn local backlinks
Content Strategy
- Perform content gap analysis vs competitors
- Develop a pillar-and-cluster content model
- Optimize student/faculty-generated and program-related content
- Create high-value pages (e.g. application guides, student life, alumni success)
- Implement schema on FAQs and other structured content
Tracking & Reporting
- Set up Google Analytics (GA4), Search Console, and custom dashboards
- Monitor keyword rankings and page performance
- Analyze and optimize CTR through meta tag testing
- Set up event tracking for key conversions (inquiries, applications)
Training & Documentation
- Provide SEO documentation and SOPs for content teams
- Conduct hands-on training for web editors and stakeholders
- Deliver publishing checklists for ongoing SEO consistency
Frequently Asked Questions
A Discovery Call is a free, no-obligation consultation where we review your business goals and explore strategies—SEO, web design, or digital marketing—to help you grow. Afterward, you’ll receive a custom quote.
About 30 minutes—long enough to understand your needs without taking too much of your time.
Yes. There’s no cost or obligation. It’s simply a chance to get personalized insights before deciding on next steps.
Bring a brief overview of your business—your website, target audience, and marketing goals.
You’ll speak directly with Irina or Ben, experienced strategists in SEO, web design, and digital growth.
Most projects start within 1–2 business days once you approve our proposal and pay the deposit (typically 50%).
Yes. You can easily reschedule or cancel using the link in your confirmation email.
That’s exactly why we offer the call—we’ll help you identify which service best fits your goals and budget.
No. You’ll first receive a detailed proposal. If you choose to move forward, we’ll provide a formal agreement.
You’ll receive:
- A summary of what we discussed
- A clear proposal with scope, pricing, and timeline
Absolutely. The Discovery Call is meant to give you clarity—whether or not you decide to hire us.
Book your Discovery Call and get every question answered directly by our team. It’s quick, free, and designed to help you move forward with confidence.
