Construction & Home Improvement Website Design + SEO

Websites and search marketing for remodelers, design-build firms, custom home and ADU builders, and exterior contractors who sell planned projects that homeowners research for weeks before they ask for an estimate.

We grow your business with

CROturn traffic into leads
SEOrank & get found
GEOwin generative search
AEOget cited by AI answers

Overview

Homeowners plan a remodel for months, and they decide who to call long before they call

A kitchen remodel, an addition or a new home is one of the largest purchases a family makes, and they treat it that way. They save photos, read about costs, compare contractors and check licenses and reviews. By the time they request an estimate, most have narrowed the list to two or three companies. Your website decides whether you are on that list.

What they want is specific: what projects like theirs cost in your area, how long they take, how your process works from design to final walkthrough, who will be in their home, and whether you are licensed and insured. Contractors who answer those questions plainly on the site get better leads and fewer surprises at the first meeting.

We build and market sites for remodelers and builders including JDI Construction, a design-build remodeler in Vancouver, Washington, and Eliezer Custom Homes in Idaho. If your work is same-day repair, such as HVAC, plumbing or roof leaks, see our home services and trades page; for commercial builders, see commercial construction.

Get started

Get a contractor website proposal in 24 hours

Tell us about your business and your site. We'll review it and email a tailored plan and quote within the next 24 hours.

What makes this hard

What makes marketing a remodeler or builder different

Planned projects are high-value, slow to decide and easy to lose to a competitor who explained things better. These are the challenges that shape a contractor site.

Cost is the first question
"How much does a kitchen remodel cost" is searched long before anyone asks for a quote. Honest planning ranges and the factors that move them bring in serious homeowners and filter out the rest.
Your license number belongs on the site
Some states require it in advertising. California's contractors board says the license number must appear in all advertising, including websites, and Washington requires the registration number in advertising (RCW 18.27.100).
Photos need a story
A gallery of finished kitchens looks like every other contractor's. Project pages with the scope, the problem, the timeline and before-and-after photos show what you actually do.
The process is the product
Homeowners worry about delays, change orders and living through construction. Explaining design, permits, scheduling, communication and warranty in plain steps reduces that fear.
Older homes add rules
Work that disturbs paint in homes built before 1978 falls under the EPA's Renovation, Repair and Painting rule. If you are certified, saying so reassures buyers of older homes.
Every town is a separate search
Homeowners search for a remodeler or builder in their own town. The cities you serve need real pages and a well-run Google Business Profile, not one service-area list.

How we work

How we build a contractor site that brings in the projects you want

We organize the site around project types: kitchens, bathrooms, whole-home remodels, additions, ADUs, custom homes, siding or windows, depending on what you sell. Each gets a page that explains what is involved, typical planning ranges you are willing to publish, timelines, and links to real projects of that type. A cost guide or calculator gives homeowners an honest starting point and gives you a reason to talk.

Then we make trust easy to check. License and registration numbers, insurance, warranty terms, certifications and the team who will be in the home are stated plainly. Project pages carry the scope and photos, and reviews are gathered at the end of each job. An estimate request form that asks for project type, location, budget range and timing means your first visit is with someone ready to move.

Search work follows projects and places: local SEO for each town you serve, content that answers planning questions homeowners ask, and clear facts that AI answer engines can quote when someone asks who builds ADUs or remodels kitchens nearby.

What's included

What we handle

Design, build, search and ongoing care for remodelers, builders and home improvement contractors.

Service pages for each project type you sell, with process, timelines and planning ranges you approve
Project pages with scope, before-and-after photos and the problem you solved
A cost guide or calculator that gives homeowners an honest starting point
License, registration, insurance, warranty and certification details stated clearly on every relevant page
An estimate request form that asks for project type, location, budget range and timing
City pages and Google Business Profile management for the areas you actually work in
A review process built into project close-out
Local SEO, analytics and monthly reporting on estimate requests and booked consultations

The process

How the work runs

Four stages, so your best project types and your service area are settled before anyone designs a page.

Project and lead review
We look at which projects bring your best margins, where your leads come from today and which towns you want more work in.
Site plan
We map pages to project types and towns, choose the projects to feature and agree on the cost and license facts each page must state.
Design and build
We design and build the site, project pages and estimate forms, then check speed, accessibility and tracking before launch.
Grow and report
Each month we add projects, work on local search, content and reviews, and report on estimate requests and consultations.

Our work

JDI Construction

JDI Construction is a family-owned design-build remodeler in Vancouver, Washington, doing kitchens, bathrooms, whole-home remodels, additions and ADUs across Clark County and Portland. It publishes planning ranges for each project type. We work on its website and search marketing.

Read the JDI Construction client spotlight for its services, costs and process. We also work with other remodelers and builders, such as Upside ADU in Sacramento and Eliezer Custom Homes in Idaho.

What clients say

Businesses grow with eSEOspace

★★★★★
“Since beginning work with Irina and her staff at eSEOspace our internet activity has really begun to lift off. We had lots of issues with our site and the site was built several years ago. Irina found the problems, created a plan to fix them, and has since been implementing the plan to drive traffic to our site. Give them a call — they are a great company to work with!”
Brad SneedJayComp Development · Trustpilot
★★★★★
“After quickly exiting a previous marketing contract and needing to hit the ground running, the swift and capable onboarding with eSEOspace was exactly what we needed. Six months in, it's been a completely different experience. Irina and her team bring a level of attention to detail and consistency that you rarely find. As someone with over 15 years of marketing experience, I'm not easy to impress — what sets them apart is that they genuinely listen. It feels like a partnership, not a vendor relationship. eSEOspa…”
Ashley MurrayMarketing Leader · Trustpilot
★★★★★
“We have had an outstanding experience working with Ben Gunther, Project Manager at eSEOspace. From day one, the team has been incredibly patient, educational, and supportive. They created a gorgeous Shopify store for our company that is both professional and perfectly on trend. I genuinely do not have one negative thing to say. I would absolutely work with them again and highly recommend eSEOspace.”
SarahShopify store owner · Trustpilot

5.0 ★ average across 92 client reviews on Google, Trustpilot, Clutch & DesignRush. Read them all

Project Managers who will work with you on your project!

Irina S.
Benjamin G.
David G.
Jeanette M.
Mark S.
Maryna P.

FAQ

Questions remodelers and builders ask us

Should we publish prices when every project is different?

Publish planning ranges and the factors that move them, not firm quotes. Homeowners will find a number somewhere, and a range from you, with an explanation, brings in better-prepared leads and fewer surprises at the first visit.

We already get leads from referrals and lead services. Why invest in our site?

Referred homeowners still check your site before they call. Shared lead services send the same homeowner to several contractors at once. A site that ranks for your project types and towns brings in leads that came to you alone.

Do we need a page for every town we work in?

For the towns where you actively want projects, yes, with real local detail such as housing age, common project types and local permit steps. A list of town names on one page doesn't rank well.

Can you help us get more reviews?

Yes. We build the review request into your project close-out, when homeowners are happiest, and help you reply to reviews in a way that reads well to future clients.

We also hire. Can the site help with that?

Yes. A simple careers page for carpenters, project managers and trades, with an application that works on a phone, often pays off quickly for growing contractors.

What does it cost?

Our pricing page lists our monthly SEO plans and lets you estimate a custom website. Request a proposal above for a quote based on your services and service area.