Dizelle

About Irina Shvaya

Irina (Gedarevich) Shvaya is the Founder of eSEOspace, a San Diego–based digital agency specializing in web design, SEO, AEO, and GEO strategies for growth-focused businesses. With a strong background in digital marketing and a deep understanding of search algorithms and user behavior, Irina helps brands elevate their online presence through targeted, data-driven strategies. Her work has been featured in many top marketing sources including DesignRush, Clutch, SEMrush, and more. As a consultant and strategist, she has worked with clients across diverse industries, combining UX design, technical SEO, and localized optimization to drive visibility and engagement. Her recent work in GEO and AI Search Optimization has helped clients see a 3x increase in AI-related search traffic and up to a 2x increase in conversions. Irina is passionate about helping entrepreneurs and small businesses compete in an ever-evolving digital landscape—through smarter design, smarter search, and smarter strategy.