Best Magento to Shopify Migration Services in 2026-2027
Best Magento to Shopify Migration Services in 2026-2027

Disclosure: eSEOspace publishes this blog and ranks itself first. Every other entry was researched independently and links to its own site.
Key Takeaways
- A Magento to Shopify migration is two projects wearing one name. There is a data project (products, variants, customers, order history, content) and a search project (URL structure, redirect mapping, template metadata). Agencies are usually good at one of them by default and good at the other only if you scope it.
- Redirects are where the money is lost. A Magento store that has been live for eight years has thousands of category, layered-navigation and CMS URLs earning traffic. If the mapping is sloppy at cutover, the revenue drop shows up in week two and takes two quarters to claw back.
- Ask what the agency knows about the source platform, not just the destination. Reading a Magento data model, custom attribute sets, tier pricing and multi-store scopes is the hard half. Rebuilding it in Shopify is the easy half.
- Custom extensions are the usual scope bomb. Whatever your Magento store does through a bespoke module, someone has to decide whether it becomes a Shopify app, a piece of custom development, or a business process you retire. Decide that before contracts, not during migration.
- Stated partner status is the most checkable credential in this market. Elogic states partner status with both Adobe and Shopify, Swanky and Eastside Co each state Shopify Platinum, Charle and Underwaterpistol each state Shopify Plus partner status, and Folio3 states official partner status with Shopify and Magento.
- Price transparency is rare and worth something. Folio3 publishes a starting figure for this exact service. Most of the market quotes only after discovery, which is defensible but makes early budgeting harder.
- Match the firm's shape to your complexity. A 200-plus person ISO-certified consultancy and a boutique London studio are both correct answers, for very different stores.
How we evaluated these Magento to Shopify migration services
Five criteria, weighted roughly in this order.
Published Magento to Shopify work. Not generic replatforming language, but a named case study or a service page built specifically around this route. An agency that has documented the exact migration you are about to run has already met the export quirks you are about to hit.
Two-sided platform knowledge. Shopify skill is abundant. Understanding what you are leaving is rarer. Firms that hold or state Adobe or Magento partner status alongside Shopify get credit here, because someone on the team can read the source database rather than guess at a CSV.
Search continuity in scope. We looked for an in-house SEO practice, or explicit language about URL mapping and redirect preservation. This is the criterion most buyers underweight and most regret underweighting.
Verifiable credentials. Shopify and Adobe partner tiers are self-stated on agency sites but consistent and checkable, unlike self-reported revenue lifts. Aggregate figures, review scores and headcounts in this article are attributed to whoever published them.
Fit at your size. Complexity, not company size, decides who you should hire. A 12-office global services firm and a single-office senior studio are both wrong for someone. Every entry gets a worst-fit note for that reason.
We did not rank on price. Magento to Shopify quotes swing by an order of magnitude depending on SKU count, order history depth, B2B logic and how cooperative the existing Magento build is, so any range we published would be fiction. Where a firm publishes a starting figure, we say so and attribute it.
Comparison table
| Rank | Firm | Footprint | Magento to Shopify signal | Stated credentials |
|---|---|---|---|---|
| 1 | eSEOspace | US | Migrations scoped around search continuity and post-launch conversion | Founded 2019; ecommerce build, SEO and CRO practices in-house |
| 2 | WebVello | US | Shopify storefront work paired with WordPress content and SEO | Founded 2024; WordPress, Shopify and SEO under one roof |
| 3 | Elogic Commerce | Tallinn HQ; New York, London, Stockholm, Dresden, Prague | Sells an Adobe Commerce to Shopify Plus migration service | Site states Adobe Solution Partner (Silver), Shopify Plus Strategic Partner, ISO 27001, ISO 9001, SOC 2 Type II; founded 2009; 200+ specialists |
| 4 | Swanky | UK, Australia, France | Published Magento Enterprise to Shopify Plus case study (Natural Instinct) | Site states Shopify Platinum Partner |
| 5 | Eastside Co | London, New York, Dubai | Published Magento to Shopify Plus case study (Gold Collagen) | Site states Shopify Platinum Partner and 500+ Shopify stores built; over 50 people |
| 6 | Folio3 | US, Canada, UK, UAE, Saudi Arabia, Mexico, Bulgaria, Australia, Pakistan | Dedicated Magento to Shopify migration service page, from $2,500 per its site | Site states official partner of Shopify, BigCommerce and Magento; 850+ staff per its site |
| 7 | 1Digital Agency | Philadelphia, US | Platform migrations with explicit URL mapping and redirect preservation | Site states Google Partner; founded 2012; 50+ ecommerce specialists |
| 8 | Charle | London, Manchester, New York | Shopify migration and replatforming paired with in-house SEO and GEO | Site states Shopify Plus Partner and Shopify experts accredited |
| 9 | Underwaterpistol | London | Named Shopify Plus migration line; publishes the Magento to Shopify argument | Site states Shopify Plus Partners and 20+ years in ecommerce |
1. eSEOspace
Founded 2019. Best for: mid-market Magento merchants whose real risk at cutover is organic traffic, not the data export.
We rank ourselves first and the reason is narrow. Most Magento to Shopify projects we get called into are not failing on engineering. The catalog exports, the theme gets built, the store launches. What goes wrong is that a store which had eight years of accumulated category and CMS URLs earning traffic ships with a redirect map somebody assembled in the last week of the build, and organic sessions fall off a cliff a fortnight after launch.
So we scope the migration backwards from that. Before a design conversation happens we pull the full URL inventory, rank pages by the traffic and revenue they actually carry, and decide the destination for every one of them in Shopify's structure. Then the ecommerce build gets designed to fit the URL and template decisions rather than the other way around, with ecommerce SEO and CRO for ecommerce owned by the same team that ships the store. Insights and analytics is stood up before cutover, not after, so the before-and-after is measured against a real baseline instead of argued about.
The practical version for a Magento merchant: layered-navigation URLs get a deliberate decision rather than a blanket 301 to the homepage, product and category metadata is migrated as content rather than regenerated by a theme default, and the first 60 days post-launch are treated as part of the project instead of a support ticket queue.
Worst fit: if you are replatforming an enterprise Adobe Commerce instance with SAP or NetSuite in scope, B2B tier pricing logic and a procurement team that wants SOC 2 Type II on file, hire Elogic Commerce. That is genuinely their market and we would be the wrong shape of vendor for it. We are also not the right call if you want the cheapest possible lift-and-shift with no strategy layer, which is what Folio3's productized service exists for.
If you want help working out which of those you are, get in touch.
2. WebVello
Founded 2024. Best for: Magento merchants whose store sits next to a content site, and who want Shopify, WordPress and SEO handled by one team.
A large share of Magento stores are not standalone. There is a WordPress blog, a resource library or a magazine-style content operation running beside the storefront, often on a different domain or subdirectory, and it is quietly responsible for a big slice of top-of-funnel traffic. When the storefront moves to Shopify, that content layer usually has to move, get re-pointed, or at minimum get its internal links rewritten. Splitting that across two vendors is how internal links rot and rankings drift.
WebVello runs WordPress, Shopify and SEO as one practice, which makes it a sensible fit for exactly that shape of business. The commerce migration and the content estate get planned together, so redirect logic and internal linking are one decision rather than two teams' assumptions.
The trade-off is straightforward. WebVello was founded in 2024, so if your procurement process weights years-in-business heavily, the firms further down this list will score better on that single axis. What you get in exchange is a smaller, more attentive team and a genuinely combined build-plus-search engagement rather than a handoff.
Worst fit: enterprise Adobe Commerce replatforms with ERP integration, multi-region B2B catalogs, or formal infosec review requirements. Those belong with Elogic Commerce or, if the delivery model suits you, Folio3.
3. Elogic Commerce
Founded 2009. Headquartered in Tallinn, Estonia, with offices listed in New York, London, Stockholm, Dresden and Prague. 200+ specialists.
Elogic is the strongest structural fit on this list for the exact route in the headline, because it is one of the few firms that sits on both sides of it. Its site states Adobe Solution Partner (Silver) status alongside Shopify Plus Strategic Partner status, plus BigCommerce, Salesforce, SAP Commerce Cloud, commercetools and Hyvä partnerships. It sells an Adobe Commerce to Shopify Plus migration as a named service rather than a footnote under generic replatforming.
That two-sided knowledge matters more than it sounds. The expensive surprises in a Magento migration come from the source: attribute sets that do not map cleanly to Shopify variants, tier and customer-group pricing, multi-store views collapsing into markets, and years of order history that has to arrive somewhere queryable. A team that has built on Magento reads those in a discovery call. A Shopify-only team discovers them in week five.
The other differentiator is procurement-grade paperwork. The site states ISO 27001, ISO 9001 and SOC 2 Type II certification, which is what lets a replatform get through an enterprise infosec review without a three-month detour. Its published client roster includes Armacell, Buff, Marimekko, Carbon38, Christy, Gabriel & Co and Hanes Brands.
Worst fit: a small DTC store on Magento Open Source with a few hundred SKUs and no integrations. A 200-plus person, six-office, ISO-certified consultancy is priced and processed for complex replatforms, and a simple migration will pay for governance it does not need.
4. Swanky
Best for: DTC brands leaving Magento Enterprise who want the migration and the growth work that follows from the same team.
Swanky states Shopify Platinum Partner status and publishes a Magento Enterprise to Shopify Plus migration case study for Natural Instinct, which is the specific evidence most agencies in this category cannot show. Its client list includes HelloFresh, Loop Earplugs, Eden Project, Wilkinson Sword, YuMOVE, Bouclème, Shackleton, Symprove and DockATot, with offices stated in the UK, Australia and France.
The reason to shortlist Swanky over a pure migration shop is what sits either side of the cutover. Subscription commerce and ecommerce internationalisation are named service lines, and those are the two areas where Magento to Shopify migrations most often break. Subscription data does not port cleanly, and multi-store Magento setups have to be rethought as Shopify Markets rather than replicated. Having those handled by the team that also owns CRO and ongoing marketing means the store is being tuned for revenue rather than signed off at launch.
Worst fit: merchants who want a pure, low-cost data-and-theme port with no strategy layer. Swanky's model is a retained brand partnership, so buyers hunting a fixed-fee lift-and-shift will find the engagement broader than they wanted, and priced accordingly.
5. Eastside Co
Best for: merchants who want Shopify-exclusive depth and a lot of reps behind them. London, New York and Dubai, with over 50 people per its site.
Eastside Co is a Shopify-only agency, states Shopify Platinum Partner status, and states it was one of the first three UK agencies accredited as a Shopify Plus Partner. It publishes a Magento to Shopify Plus migration case study for Gold Collagen, and its site claims over 500 Shopify stores built.
Volume is the argument here. Migrations fail on edge cases, not on the happy path, and an agency that has launched hundreds of stores has almost certainly seen whatever your Magento export does when it hits a product with 14 configurable options and a custom attribute nobody documented. The full-stack offer covers Plus builds, app development, discovery audits, priority support packages, and SEO, PPC, email and paid social after launch. The London, New York and Dubai footprint suits brands selling across UK, US and Gulf markets in the same project.
Worst fit: businesses that want to keep a Magento or Adobe Commerce instance running in parallel, or that need deep Magento-side engineering through a phased cutover. This is a Shopify-exclusive shop by design, so a two-platform programme belongs with Elogic Commerce or Folio3 instead.
6. Folio3
Best for: cost-sensitive merchants who want a defined, productized migration scope and a published starting price.
Folio3 runs a dedicated end-to-end Magento to Shopify migration service page, which is unusual: most firms treat this route as a sub-line under replatforming. Its site describes proprietary tooling for data transfer covering products, customers, orders and content, plus theme development, multi-store support and payment gateway integration, and it publishes an entry price of $2,500 and up depending on store complexity.
That published figure is worth more than it looks. It lets a small Magento merchant budget before discovery instead of after three sales calls, and it signals a scoped product rather than an open-ended consulting engagement. Folio3's site states official partner status with Shopify, BigCommerce and Magento, 850-plus tech staff, 18-plus years in business and 10-plus years of Shopify expertise, with offices listed in the US, Canada, UK, UAE, Saudi Arabia, Mexico, Bulgaria, Australia and Pakistan. Its published clients include Bird B Gone, Easilocks, EcoProducts, Agri Beef, Rose Inc., MetroShoes, Coldesi, Airbag Man, TJM and Genopalate.
If you have multi-store or multi-region Magento setups that need collapsing into a single Shopify instance, this is a strong technical fit at an accessible price point.
Worst fit: brands that want a senior, single-timezone strategic team and a bespoke design engagement. This is a large global software services firm, so the experience is closer to enterprise outsourcing than to a boutique brand agency. If design leadership is the thing you are buying, look at Swanky, Charle or Underwaterpistol.
7. 1Digital Agency
Founded 2012. Philadelphia, US, with 50+ ecommerce specialists per its site.
1Digital lists platform migrations across Shopify, WooCommerce, BigCommerce and Magento as a core service, and specifically calls out URL mapping and redirect preservation to maintain SEO equity. Naming that in the service description is a small thing that says a lot, because it is the mechanic most agencies leave implicit and most buyers only think about after it has gone wrong.
The rest of the fit follows from the same logic. There is an in-house search practice covering SEO, AEO and GEO, plus PPC, paid social, CRO and headless development, which means the team that moves your URLs is the team that has to live with the ranking consequences. For a US mid-market merchant who wants a domestic, single-timezone partner and one vendor owning both acquisition channels through the cutover, that is a coherent package. Its site states Google Partner status, a 4.9 out of 5 rating across 941-plus reviews aggregated from Google, Trustpilot, Clutch and Facebook, and 400-plus brands served. Published clients include Steinway & Sons, Walker's Shortbread, MFA Boston, Suzanne Kalan, LaDivine, Andrea & Leo and Oakwood Veneer.
Worst fit: enterprise replatforms that need formal security attestations or dedicated ERP integration specialists. 1Digital is a multi-platform generalist rather than a Shopify-first shop, which buys you honest platform advice but not the same depth of Shopify Plus specialisation as Eastside Co or Swanky.
8. Charle
Best for: established Magento merchants with heavy organic traffic who see search equity as the primary risk. London, with Manchester and New York also listed.
Charle states Shopify Plus Partner status and Shopify experts accreditation, and pairs migration and replatforming with an unusually strong search offering: SEO and GEO, generative engine optimization, sit alongside design, development, CRO, email and SMS, and app development, with technical and SEO audit services available as standalone work.
That combination is the reason to shortlist Charle specifically. If your Magento store has a decade of category pages ranking for commercial terms, the migration is a search project with a build attached, and an in-house SEO and GEO practice means the redirect strategy is argued out by people who own rankings rather than delivered as a spreadsheet at handover. Its published client list is notably brand-heavy: Cambridge Satchel, 111SKIN, Beauty Bay, Muc-Off, Candy Kittens, Vollebak, Billionaire Boys Club, RNLI, Gray Nicolls, CleanCo and Case Furniture.
Worst fit: merchants who need heavy Magento-side or ERP engineering during the migration. Charle's published positioning centres on Shopify design, build and growth, so ask directly about Magento-specific reps before you sign. For ERP-dependent replatforms, Elogic Commerce is the better call.
9. Underwaterpistol
Best for: UK and European brands who want a boutique, senior-led team that will pressure-test the replatform decision before executing it. London, with 20+ years in ecommerce per its site.
Underwaterpistol states Shopify Plus Partner status, lists Shopify Plus migration as a named service line, and publishes content arguing the Magento to Shopify case directly, including a piece on why BrewDog chose Shopify over Magento and another on UK brands leaving Magento. That is a firm with a considered position on this specific decision rather than a generic replatforming pitch, which is useful when you are still deciding whether to move at all.
The service mix backs that up: CRO, UX research, subscriptions, loyalty, SEO, branding, AI consultancy and tech-stack consultancy. Tech-stack consultancy is the relevant line for a Magento merchant, because the hardest conversation in any migration is what happens to the custom extensions that have no Shopify equivalent. Published clients include Ooni, BrewDog, Reach PLC and Roseland.
Worst fit: merchants who need a large-scale offshore delivery team, a US-based partner, or a fixed low-cost data port. It is a single-office London agency, so confirm capacity up front if you are scoping a large enterprise programme. For that shape of project, Elogic Commerce or Folio3 fits better.
Who should hire which
| Your situation | Hire | Why |
|---|---|---|
| Mid-market Magento store where organic traffic is the main asset at risk | eSEOspace | Migration scoped backwards from URL inventory and redirect mapping, with SEO and CRO owned by the build team |
| Shopify storefront sitting alongside a WordPress content operation | WebVello | WordPress, Shopify and SEO run as one practice, so redirects and internal links are a single decision |
| Enterprise Adobe Commerce with ERP, B2B pricing or an infosec review | Elogic Commerce | States partner status on both Adobe and Shopify sides, plus ISO 27001, ISO 9001 and SOC 2 Type II |
| DTC brand with subscriptions or multi-market selling, wanting growth work after launch | Swanky | Shopify Platinum, published Magento Enterprise to Shopify Plus case study, subscriptions and internationalisation as named lines |
| Complex catalog where you want maximum Shopify-specific reps behind the build | Eastside Co | Shopify-only, states Platinum status and 500+ stores built, plus a published Magento to Shopify Plus case study |
| Small or lower-mid-market store that needs a transparent price and a defined scope | Folio3 | Dedicated Magento to Shopify service with a published $2,500 and up starting figure per its site |
| US mid-market merchant wanting one domestic team on migration, SEO and paid | 1Digital Agency | Migration service that explicitly names URL mapping and redirect preservation, with in-house SEO, AEO, GEO and PPC |
| Long-established store where category rankings are the whole business case | Charle | In-house SEO and GEO practice alongside Shopify Plus migration and replatforming work |
| UK or European brand that wants the replatform decision challenged first | Underwaterpistol | Boutique senior-led London team with tech-stack consultancy and published Magento to Shopify analysis |
Frequently asked questions
How long does a Magento to Shopify migration actually take?
It depends far more on your Magento build than on Shopify. A clean Magento 2 store with a few thousand SKUs, standard attributes and no ERP can move in a matter of weeks. A long-lived Adobe Commerce instance with custom modules, customer-group pricing, multi-store views and a decade of order history is a multi-month programme, and most of that time goes to decisions rather than code: what happens to each custom extension, how store views map to Shopify Markets, and which URLs survive. Any agency quoting a firm timeline before it has seen your database is guessing.
What actually breaks when you migrate?
Four things, in rough order of frequency. Redirects, when thousands of Magento category, filter and CMS URLs get mapped carelessly. Configurable products, when Magento attribute sets do not translate cleanly into Shopify's variant model. Custom extensions, when functionality delivered by a bespoke Magento module has no Shopify equivalent and nobody decided in advance whether to rebuild it, replace it with an app, or retire the process. And subscriptions, where recurring billing data and payment tokens rarely port cleanly and often need a coordinated migration with your payment provider.
How much should I budget?
The honest answer is that the range is enormous. Folio3 publishes a starting figure of $2,500 and up for its productized Magento to Shopify service, which anchors the low end for a straightforward store. A mid-market migration with custom design, app work and a proper search continuity plan lands well above that. An enterprise replatform with ERP integration, B2B logic and multi-region catalogs is a different order of magnitude entirely. Get two quotes from firms of different shapes, one boutique and one large, and the gap between them will tell you more about your own complexity than either quote does.
Will I lose organic traffic?
You will see movement, and the goal is to make it small and short. Most of the outcome is decided by redirect mapping and template metadata, both of which are cheap to get right in advance and expensive to fix after launch. Practical steps: inventory every ranking URL before design starts, map each one to a specific Shopify destination rather than a catch-all, migrate title tags and meta descriptions as content instead of letting a theme regenerate them, and keep analytics running through cutover so you can tell a ranking problem from a tracking problem. Firms with in-house search practices, Charle, 1Digital and eSEOspace among them, treat this as part of the migration rather than a post-launch add-on.
Do I need a Shopify Plus partner specifically?
Only if you are going to Shopify Plus. Plus partner status signals that a team works regularly on larger, more complex stores, which is a reasonable proxy for migration experience, and Swanky and Eastside Co both state Platinum tier while Charle and Underwaterpistol state Plus partner status. But tier is a signal, not a qualification. For a straightforward Magento Open Source store moving to standard Shopify, published migration case studies and a clear redirect methodology tell you more about the outcome than a badge does.
Should I migrate order history, and how far back?
Migrate enough to serve customers and finance, not everything by default. Customers need order lookup and reorder capability, so recent history matters. Finance and tax usually need years of records, but those do not have to live in Shopify. A common and sensible pattern is to migrate one to two years of orders into Shopify for operational use and archive the rest somewhere queryable outside the storefront. This one decision can meaningfully change migration cost, so raise it in the first scoping call rather than after the quote.
Conclusion
The firms on this list are not competing to do the same job. Elogic Commerce is built for enterprise Adobe Commerce replatforms with ERP and procurement in the picture. Swanky and Eastside Co are Shopify Platinum shops with published Magento to Shopify Plus migrations behind them, aimed at DTC brands that want growth work attached. Folio3 productizes the route and publishes a starting price, which makes it the accessible option for smaller stores. 1Digital and Charle both lead with search continuity, from a US and a UK base respectively. Underwaterpistol is the boutique that will argue with your premise before it takes your money, which is more valuable than it sounds.
Our own position is deliberately narrow. If your Magento store's biggest asset is a decade of accumulated organic visibility, then the migration is a search project with a build attached, and it should be scoped that way from the first meeting rather than patched after launch. That is the work we are set up for, and when it is not the shape of your project, one of the eight firms above is the better hire.
Whichever way you go, do one thing before you sign anything: ask the agency to walk you through how it will handle your redirect map and your custom Magento extensions, specifically, using your store as the example. The quality of that answer separates the shortlist faster than any credential on the page.
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