This article is part of our Industry Software Guides: the website platforms, forms and booking tools practices and contractors use, with prices checked on vendor pages. Want to know where your site stands? Get a free 20–30 page website audit within 24 hours.
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For most contractors who plan to grow, self-hosted WordPress is the best choice because you own the site and can add as many service and city pages as you need. If you already run your jobs in Jobber, its included website is the fastest way to get a decent site live for no extra fee.
The rest of this list covers the in-between cases: Wix and Squarespace for owners who want to build it themselves, Housecall Pro and Hibu for done-for-you sites, and WordPress.com for a managed WordPress without hosting chores.
The right builder for a contractor is the one that turns a Google search into a quote request, and keeps working when you add your tenth service area.
Quick comparison
| Tool | Best for | Starting price (billing) | Key limit |
|---|---|---|---|
 WordPress (self-hosted) | Contractors who want to own the site and scale pages | Software free; you pay hosting, theme and plugins | You handle updates, security and backups |
 Wix | DIY owners who want booking and payments built in | Core plan; price varies by region | 298-page quota, max 100 static pages |
 Jobber website | Jobber users who want a site with no extra bill | Included in Jobber Core, $29/mo billed annually | Site stays online only with an active subscription |
 Housecall Pro Websites | Housecall Pro users who want it built for them | Add-on, price not published; plans from $59/mo billed annually | Price only by quote |
 Squarespace | Design-focused remodelers who build it themselves | Basic $19/mo billed annually | Scheduling is a separate product |
 WordPress.com | WordPress without managing a server | Personal $4/mo billed yearly | Plan tiers gate storage and payments |
 Hibu | Owners who want site, ads and SEO in one contract | Custom pricing only | Contracts typically 6 to 12 months |
Prices checked on vendor pricing pages on 2 November 2026.
How we chose
- Quote requests first. A contractor site lives or dies on its request form. We looked for forms that take job details and, ideally, photos.
- Service area pages. Most trades rank city by city. We checked page limits and how easy it is to add location pages.
- Reviews. Homeowners check reviews before they call. We noted which tools pull in Google reviews.
- Booking and scheduling. Some trades want online booking for estimates. We checked whether it is built in or an add-on.
- Ownership and exit. If you leave the platform, can you take the site with you?
- Total cost. Monthly fees, add-ons and contract terms, not just the headline price.
1. WordPress (self-hosted): the best long-term choice
- Best for: Contractors who want full control, many service area pages and the freedom to switch hosts or agencies.
- Price: The software is free and open source and licensed under the GPLv2 or later. You pay for hosting, a domain, a theme and any premium plugins. Two examples: WPForms Basic is $49.50 for the first year (listed normally at $99.00, and renewals are at full price), and Yoast SEO Premium is $118.80/year and includes Local SEO.
WordPress is a content management system, so it is built for adding pages over time. That matters for contractors: a roofer serving 12 towns usually needs a page per service and a page per area. You can build those as you grow, with no platform quota to plan around.
The plugin ecosystem covers the contractor basics. Every paid WPForms plan includes file uploads, conditional logic and multi-page forms, which is what a "send us photos of the job" quote form needs. Yoast Local SEO manages multiple locations from one dashboard, adds schema from your business details and embeds Google Maps, per Yoast's Local SEO page. If you want to go further on structured data, see our guide to schema markup for contractor websites.
Where it falls short:
- You are responsible for hosting, security and maintenance. Even WordPress.com's own FAQ says self-hosted owners carry that work.
- Costs are spread across hosting, plugins and renewals, so the real bill is harder to see up front. Our explainer Is WordPress free? breaks it down.
- A badly chosen theme or too many plugins can slow the site down.
Our take: If you plan to be in business for years and want to rank in several towns, start on WordPress. It costs more effort at the start and less pain later.
2. Wix: the best all-in-one DIY builder
- Best for: Owner-operators who want to build the site themselves and take bookings and payments in one place.
- Price: Light, Core, Business and Business Elite plans are listed on the Wix plans page. Wix shows prices by region (our check returned non-US pricing), so confirm the US price there before you buy. Scheduling, payments and basic ecommerce start on Core.
Wix is the easiest builder on this list to start with. Wix Bookings lets customers book on-site services and pay online or in person. It also sends automated reminders by email, SMS or WhatsApp, and syncs staff calendars so jobs only land when someone is free.
Forms can collect job photos, but the file upload field is a premium feature, with up to 30 uploads per submission. If you plan to stay on Wix, our Wix local SEO guide covers the settings that matter for service businesses.
Where it falls short:
- Wix sites have a total quota of 298 pages, including up to 100 static pages. Dynamic pages built from CMS collections can stretch that, but they take more setup.
- You cannot move the site to another host. Wix says its SaaS architecture does not support external hosting.
- The price we saw had unusual cents and a tax note, so check the final number before you commit.
Our take: Wix is a good fit for a one-truck or two-truck business that wants booking without extra tools. If you think you will outgrow it, read Wix vs WordPress for contractors first.
3. Jobber website: the best free add-on for Jobber users
- Best for: Contractors who already run quotes, scheduling and invoicing in Jobber.
- Price: The website builder is "included with every Jobber plan at no additional cost". Jobber Core is $29/mo billed annually, $39/mo with a 1-year commitment, or $49/mo with no commitment.
Jobber builds the site around home services, with request forms that feed straight into your Jobber account. You can highlight Google reviews and use your own domain. Jobber's help center says you can add up to 100 pages, so city pages are possible.
The big advantage is that the site and the back office share one system. A quote request lands where you already build quotes, so nothing gets lost in an inbox.
Where it falls short:
- The help center says the site stays online only "as long as you have an active Jobber subscription." Leave Jobber and the site goes with it.
- Sections have tight caps: six FAQ entries, 10 gallery images and a 1,000-character business story.
- Sites start on a ".jobbersite.com" address, and you must publish before you can connect a custom domain.
Our take: If you already pay for Jobber, turn the website on today. Treat it as a strong starting point, not a forever site, if local SEO is a big part of your growth plan.
4. Housecall Pro Websites: the best done-for-you option for Housecall Pro users
- Best for: Housecall Pro customers who want a team to build and manage the site.
- Price: Websites is an add-on and the Housecall Pro pricing page does not list its price. Housecall Pro plans start at $59/mo billed annually or $79/mo billed monthly (Basic), plus sales tax.
Housecall Pro says its team handles "everything from design to launch", including hosting and SEO work on keywords, speed and layout. New reviews are published to your site automatically. Online Booking lets customers book jobs straight to your calendar.
The Websites page lists three sizes: 1 page, 5 pages and 15 pages. For a single-trade, single-town business, 5 or 15 pages can be enough.
Where it falls short:
- No public price, so you must ask sales.
- 15 pages is the largest listed option, which limits city-by-city pages.
- Like Jobber, the site is tied to the field service platform.
Our take: A sensible choice if you are on Housecall Pro and want zero website work. Get the price and the exit terms in writing.
5. Squarespace: the best-looking DIY option
- Best for: Remodelers, designers and custom builders who sell with photos.
- Price: Squarespace pricing lists Basic at $19/mo billed annually ($25 billed monthly), Core at $29/mo ($39), Plus at $49/mo ($65) and Advanced at $99/mo ($139).
Squarespace templates are strong for portfolios, which suits kitchen, bath and design-build firms. Form blocks are included on every plan, so a basic quote request form needs no add-on.
Online booking is a separate product. Squarespace Scheduling (Acuity) offers plans with 1, up to 6 or up to 36 bookable calendars, with reminders and intake forms. Its page did not display prices when we checked.
Where it falls short:
- Scheduling costs extra on top of the website plan.
- Export is partial. Squarespace's export guide says store, portfolio and several other page types do not export.
- Fewer local SEO add-ons than WordPress.
Our take: Pick Squarespace if your work sells on looks and you want to manage the site yourself. Our Squarespace alternatives list covers what to move to later.
6. WordPress.com: managed WordPress for owners who do not want a server
- Best for: Contractors who want WordPress flexibility without managing hosting.
- Price: WordPress.com pricing lists Personal at $4/mo billed yearly ($9 monthly), Premium at $8/mo ($18), Business at $25/mo ($40) and Commerce at $45/mo ($70). Annual plans include a free domain for one year.
WordPress.com now allows plugin installation on every paid plan, starting with Personal. That means you can add a quote form plugin or a local SEO plugin without jumping to the top tier. Paid plans include unlimited pages, which helps with service area pages.
Where it falls short:
- Storage starts at 6 GB on Personal, which fills up fast with job photos.
- Payment fees drop as you move up the tiers (8% on Personal, 2% on Business), so taking deposits on a low plan costs more.
- Our WordPress.org vs WordPress.com guide covers what you give up compared with self-hosting.
Our take: A good middle ground. Start on Premium or Business if you expect to collect payments or upload a lot of photos.
7. Hibu: a marketing contract with a website included
- Best for: Owners who want one vendor for the website, ads, listings and reviews.
- Price: Hibu's pricing page shows custom pricing only. It says contracts "typically range from 6 to 12 months" and mentions an implementation fee without an amount.
Hibu lists contractors, HVAC, roofers, plumbers and other home service trades among the industries it serves. Its entry tier includes a "professionally designed website built by pros." Higher tiers add advertising and more marketing services.
Where it falls short:
- You cannot compare prices without a sales call.
- A 6 to 12 month term is a commitment most DIY builders do not ask for.
- Ask who owns the site and the domain if you cancel.
Our take: Consider Hibu only if you want a bundled marketing contract. If you mainly need a website, the tools above cost less and lock you in less.
Other options
GoDaddy's website builder is a common pick for contractors who bought their domain there. Its pricing page did not load for our check on 2 November 2026, so we left it out of the ranking. Our Wix vs GoDaddy comparison covers how the two differ. If Wix is on your list but something feels off, see our best Wix alternatives.
How to choose
- Choose self-hosted WordPress if you serve many towns, want to rank for each one and want to own the site outright.
- Choose Jobber's website if you already use Jobber and need a site this week at no extra cost.
- Choose Housecall Pro Websites if you use Housecall Pro and want someone else to build it, and 15 pages is enough.
- Choose Wix if you want to build it yourself with booking, reminders and payments in one place.
- Choose Squarespace if your work sells on photos and you want polished templates.
- Choose Hibu if you want ads, listings and a website in one contract and accept a 6 to 12 month term.
Whatever you pick, build your content around what homeowners search for at each stage. Our guide to funnel content for home services shows how, and our local SEO guide for roofers applies to most trades. If you would rather have it built, see our home services web design and construction and home improvement pages.
Frequently asked questions
What is the best website builder for a small contractor?
For a contractor who wants to grow across several towns, self-hosted WordPress gives the most room. For a Jobber user who needs a site fast, Jobber's included website is the cheapest route. Wix is the best fully DIY pick if you want booking built in.
Do contractor websites need online booking?
Not always. Many trades need a quote request form with photos more than a calendar. Booking helps for fixed-price visits such as inspections or tune-ups, and Wix, Jobber and Housecall Pro all offer it.
How many service area pages can I add?
It depends on the platform. Wix has a 298-page quota with up to 100 static pages, Jobber allows up to 100 pages, and Housecall Pro's largest listed site is 15 pages. WordPress.com paid plans include unlimited pages.
Will my website match my Google Business Profile service area?
It should. Google lets service-area businesses set up to 20 service areas, within about two hours of driving from your base. Build your city pages around the same areas so your site and profile agree.
Can I move my site if I switch platforms later?
Sometimes. WordPress content exports in a standard format, while Wix says its sites cannot be hosted elsewhere. Sites built into Jobber stay online only while your subscription is active, so plan your exit before you build.
